Colombia’s brand ambassador to the seas, “ARC Gloria Ship”, is preparing to go on its second world tour in March with the aim of changing the image of the country and promoting it as a country of beauty.
ARC Gloria (Buque ARC Gloria), which visited 10 ports in 2023 with the slogan “Colombia, the land of beauty”, completed its first mission and anchored in Cartagena Port, the tourist city of the country.
The country, whose name has been associated with the war of drug organizations and terrorist incidents for years, launched the “Colombia, the land of beauty” project under the leadership of President Gustavo Petro in order to completely break this perception.
ARC Gloria Ship will visit many countries in 2024, in cooperation with ProColombia and the Colombian Navy, which are responsible for the promotion of the country’s brand.
ARC Gloria Ship, which will start its second world tour in Washington in March, aims to attract tourism investments to Colombia by visiting the ports of Lisbon, Barcelona, London, Antwerp, Marseille, Livorna, Kiel, Stockholm and Amsterdam respectively.
For those who want to explore Colombia, a series of events introducing the cultural, landscape, ethnic, gastronomy and natural beauties of the country are offered to visitors in the special section of the ship.
Colombia from the Caribbean to the Amazon
The exterior of the ship, decorated with colorful decorations and the country’s flag colors, sheds light on the history of Colombia, from the Caribbean to the Amazon Forests.
In every corner of the ARC Gloria Ship, interesting photographs of the journey under the sun and stars, as well as the stories of the sailors, attract attention.
On board, it is possible to experience the aroma of the world-famous Colombian coffee, the plains, mountains, seas and the joy of the people.
“Our goal is to ensure that Turkish people come to our country.”
Explaining the importance of the ARC Gloria Ship, ProColombia President Carmen Caballero said that the ship is the cultural symbol of Colombia.
Stating that they started the project to introduce Colombia, the country of beauty, to the world, Caballero emphasized that they aim to ensure that investments come to countries with high tourism potential.
Caballero stated that the 3-masted sailing ship circumnavigated the world 117 times and covered 808 thousand 759 nautical miles.
Reminding that the ARC Gloria Ship has served as the tourism ambassador of Colombia for years, Caballero said, “We want to carry the warm greetings and invitation of the Colombian people to all corners of the world. Visiting Turkey and ensuring that Turkish people come to our country are among our biggest goals.” said.
“We want to highlight the image of Colombia with its touristic beauty”
ARC Gloria Ship Commander Gustavo Gutierrez said that they are doing whatever is necessary for the welfare of the Colombian people and the arrival of foreign investors.
Stating that they have the opportunity to go to 8 countries this year and that they will go on a new expedition in March, Gutierrez noted that they want to highlight the image of Colombia with its touristic beauty.
Gutierrez said, “Our ship has visited countless ports in its 55-year history and met thousands of people. We will host new guests in the coming months. We would definitely like to visit beautiful Turkey sooner or later.” he said.
The opinions expressed herein are the author’s and not necessarily those of News2Sea.
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